Market Basket Grid
This tool displays the purchasing relationships between products in the Salesmatrix Grid. The routine takes the top percentage of products sold (by a count of transactions) and analyses which others are purchased often with those products. The total column lists the times each product was sold during the period, and the grid figures show the number of times the row product was bought with the column product. Drilling down on a cell will show the details of the date, customer and salesperson who made each transaction. For detailed Market Basket Analysis on individual products, see the Product Intelligence Reports |